The group adheres to the development concept of "green, low-carbon, innovative, and coordinated", with ecological wood industry and intelligent manufacturing of furniture, import and export trade, and modern logistics as the main industries. The complementary resources and kinetic energy utilization among various industries have formed a relatively complete circular economy industrial chain. At the same time, actively implementing a branding strategy, upgrading traditional industries with intelligence, and leading the global wood industry in new material manufacturing.

As a leader in the wood industry, while constantly striving to broaden our horizons, we actively pay attention to the psychological demands of the end consumer group. Innovate product development ideas and continuously introduce formaldehyde free green products. Through years of hard work and accumulation, we have enough confidence, strength, and execution to enable every friend who joins hands with Luli to go further! Fly higher!